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Bobbi Brown Matte Luxe Lipstick Launch for Harrods

I had the incredible opportunity to collaborate with Bobbi Brown for the highly-anticipated Matte Luxe Lipstick launch at the iconic Harrods store. The challenge was clear: to create a visually stunning retail space that not only showcased the new lipstick collection but also reflected the essence of the Bobbi Brown brand.

Crafting the Essence of Beauty

With a passion for craftsmanship and a deep appreciation for artistry, I embarked on the creation of large-scale handmade paper flowers. Each flower was meticulously handcrafted, capturing the natural grace and timeless beauty that Bobbi Brown is known for.

Elevating the Shopping Experience

As shoppers entered the Bobbi Brown section at Harrods, they were greeted by an enchanting display of giant paper flowers. These larger-than-life flowers adorned the counter, and framed the entire lipstick collection. The visual impact was truly spectacular, setting the stage for an experience that seamlessly combined art and retail.

Reinforcing Brand Identity

The handmade paper flowers weren't just decorative elements; they were an extension of the Bobbi Brown brand. Their soft matte textures and delicate hues aligned perfectly with the luxurious feel of the Matte Luxe Lipsticks, creating a cohesive and immersive shopping atmosphere.

An Unforgettable Launch

The Bobbi Brown Matte Luxe Lipstick launch at Harrods was nothing short of extraordinary. Customers and visitors were captivated by the artistry and beauty of the retail space, and the handmade paper flowers played a vital role in enhancing the overall impact.

I am immensely proud to have been part of this project, infusing it with my dedication to craftsmanship and contributing to the success of an iconic cosmetics launch at Harrods.

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